What’s the only thing better than putting your money to work in the stock market? Not paying anyone a dime in fees to do it.
Believe it or not, that’s a pretty easy goal to achieve. For years, brokerage companies have been undercutting one another on fees, to the point where zero-cost investing has become the gold standard. In fact, the best free investing apps nowadays offer far more than “just” free investing—they deliver research, screeners, news, even social features, too.
Of course, it’s not practical to trade across numerous investment apps, so if you’re thinking about making the plunge, you’ve got quite a decision on your hands:
Which app do you go with?
We’ll hopefully help you decide with our guide to the best free investing apps. We’ve narrowed down dozens of possible choices to a select few top-tier options—apps that can please a range of investors, from check-the-portfolio-once-a-year buy-and-holders to veteran active traders. Read on as we dig into these investing accounts, explore their pros and cons, and explain what kind of investor might get the most out of each one.
Free Investment Apps—Our Top Picks
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Free to use, no commissions* on stocks and ETFs.
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No commissions on stock and ETF trades. Robinhood Gold: $5/mo., free 30-day trial.
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No commissions on stock and ETF trades.
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No commissions on stock and ETF trades. Get up to $1,000 in bonus stock.
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Best Free Investment Apps to Trade Stocks, Mutual Funds, ETFs and More
1. Plynk (Best Investment App for Beginners)
![9 Best Free Investing Apps [No Fees to Start Saving] 10 the plynk invest homepage.](https://youngandtheinvested.com/wp-content/uploads/2023/11/plynk-invest-signup-newcampaign.webp)
- Available: Sign up here
- Best for: Beginner investors
- Platforms: Web, mobile app (Apple iOS, Android)
Plynk® is an investing app designed to not only help you start putting your money to work, but teach you about the markets and your money along the way. It charges no account opening fees.
With the Plynk app, you can start investing with as little as $1. It offers commission-free trades on 5,000 stocks and nearly 2,000 ETFs, and also provides access to more than 50 mutual funds and four cryptocurrencies. You can use the app as a traditional brokerage account, but if you’d prefer the potential tax advantages of retirement accounts, the Plynk app also allows you to open traditional IRAs and Roth IRAs.
The app is more than appropriate for seasoned investors, but it’s also extremely friendly to beginners. It’s light on jargon and instead uses straightforward, easy-to-understand language to explain investing concepts in its tips and how-tos. The Plynk app also offers expert ratings on stocks and funds that novice and experienced investors alike can use to identify high-quality opportunities.
Want to start building good investing habits right off the bat? The Plynk app offers automatic investing—you choose how much you want to invest, in which securities, and how often, and the app processes the trading from there. Want help building a consistent habit? Plynk’s Steady Start feature is a 52-week ramp-up program that starts your contribution at $1 in the first week, then ups that contribution by a dollar each week—so by the time you’re done, you’ll have contributed $1,378 in a year.
The Plynk app’s educational tools are among the best from the apps we’ve reviewed. Beginners will want to check out Plynk Think—a series of tips and how-to explanations that help you grow as an investor. Curious about how certain investments would’ve worked? Plynk’s virtual portfolios let you “invest” virtual money to see how any portfolio you can think up would have performed depending on when you started investing in its underlying stocks and ETFs. You can even build experience without using real money thanks to the app’s simulated trading feature, which shows you how to buy and sell stocks and funds, and lets you test out your trading strategies.
Plynk’s customer support is staffed by knowledgeable professionals, and your account is backed by encryption, multifactor authentication, and 24/7 fraud monitoring.
Begin today: Sign up with Plynk using our exclusive link to kick-start your investing journey, or read more in our Plynk review.
- Plynk® is an effective yet beginner-friendly way to start investing in thousands of stocks, ETFs, mutual funds, and cryptocurrencies.
- Start investing for as little as $1.
- Enjoy commission-free trades on 5,000 stocks and nearly 2,000 ETFs. Plynk also supports mutual funds and cryptocurrencies.
- Put your investing on autopilot with automated investing or Steady Start.
- Just getting started? Plynk Think tips and how-tos get you spun up on important investing concepts, while virtual trading and virtual portfolios help you get your feet wet and build experience without putting any money at risk.
- No account fees
- Smart design and smooth user experience
- Designed for beginning investors
- Virtual portfolios and virtual trading
- One of the best automated investing programs we've seen (Steady Start)
- Elite educational resources and tools
- Lacks features such as options trading and advanced charting that more experienced traders prefer
Related: How to Invest Money: 5 Steps to Start Investing w/Little Money
2. Robinhood (Best Simple Stock Trading App for Beginners)
![9 Best Free Investing Apps [No Fees to Start Saving] 12 robinhood homepage.](https://youngandtheinvested.com/wp-content/uploads/robinhood-signup-2025-2026.webp)
- Available: Sign up here
- Best for: Beginner traders
- Platforms: Web, mobile app (Apple iOS, Android)
Robinhood jumped into the investing public’s consciousness in 2013 when they rolled out commission-free trading. They remain a standout option for cost-minded investors thanks to their continued $0 commissions on stocks, ETFs, options, and cryptocurrency; 24/7 trading; and the use of fractional shares, which allow people to invest with as little as $1.
Robinhood has long catered to beginner investors with its gamified interface and growing library of educational content. But Robinhood has grown up, too—from a bare-bones app to a full-featured platform, chock full of tools and capabilities designed to both build up notice investors, and help beginners get the most out of their accounts from the get-go.
For instance, Robinhood now offers traditional individual retirement accounts (IRAs) and Roth IRAs via Robinhood Retirement. We love that investors have the option of self-selecting all their investments, having Robinhood recommend a portfolio (made up of five to eight ETFs), or mixing the two by starting with Robinhood’s recs and tweaking to your own preferences. IRA investors can choose from stocks, ETFs, and options, but not crypto.
But Robinhood Retirement has really made a name for itself by offering matching funds. If you open up an IRA with Robinhood Retirement, Robinhood will match 1% of any IRA transfers, 401(k) rollovers, and annual contributions to your account—typically almost immediately after you make your contribution. (Robinhood Gold subscribers get a 3% match on new contributions, though rollovers and transfers are still 1%.)
Robinhood also has tools for budding traders. Advanced Charts, for instance, provides simple and customizable charts with a variety of technical features. Robinhood’s Options Strategy Builder simplifies the options-trading process by helping you build a strategy based on what you expect your target stock or ETF will do in the future. Robinhood also offers 24/7 commission-free cryptocurrency trading with Robinhood Crypto (though you’ll still have to pay a spread), allows extended-hours trading, and lets users earn interest through stock lending.
If you want to keep your banking and investing close together, you can also add a Robinhood spending account. This FDIC-insured account includes a Robinhood Cash Card issued by Sutton Bank. The Cash Card is a physical card (though you do have the option of having a virtual debit card only) that’s compatible with Apple Pay, Google Pay, and Samsung Pay, and also provides you with access to fee-free withdrawals from more than 90,000 ATMs. One of our favorite features: Robinhood’s card lets you round up purchases and invest the money into your brokerage or crypto account.
Sign up for a Robinhood brokerage account or Robinhood Retirement account today.
- Robinhood is a pioneer in the investing app world, offering commission-free trades on stocks, ETFs, options, and cryptocurrency, as well as one of the deepest libraries of investing educational content.
- Investing for retirement? Robinhood will match 1% of any IRA transfers or 401(k) rollovers, as well as any annual contributions*, made to your Robinhood Retirement account—and you can get a 3% match on any new contributions if you subscribe to Robinhood Gold.
- Want more advanced trading tools? Download Robinhoold Legend—a desktop trading platform with real-time data, customizable layouts, deeper asset analysis, and more—for free.
- Robinhood's robo-advisory service, Robinhood Strategies, will build you a custom portfolio of stock and bond ETFs (and individual stocks for accounts with at least $500), for a low 0.25% in AUM, which is capped at $250 annually for Robinhood Gold members.
- Robinhood Gold also includes Level II market data provided by Nasdaq, higher interest rates on uninvested brokerage cash, lower margin trading rates, bigger Instant Deposits, and access to the Robinhood Gold Card (a 3% cash-back Visa credit card).
- Special offer: Sign up for Robinhood, link a bank account, and fund your account with at least $10, and receive a randomly selected cash amount between $5 and $200 to put toward certain fractional shares.
- Very good selection of available investments in brokerage accounts
- 1% match on rollovers, IRA transfers, and new contributions to IRAs and Roth IRAs (3% new-contribution match with Robinhood Gold)
- Automated recommended portfolios
- Intuitive interface
- Robo-advisory service (Robinhood Strategies)
- Extensive educational library
- No mutual funds in brokerage or IRAs
- Match doesn't apply to Robinhood Strategies accounts
Related: 11 Best Day Trading Platforms [Apps + Software]
3. E*Trade (Ideal for Beginner and Intermediate Investors + Traders)
- Available: Click “Open Account” below
- Best for: Intermediate investors
- Platforms: Web, mobile app (Apple iOS, Android)
E*Trade has long been seen as a leading stock trading app for retail investors. It allows you to invest in a wide array of assets, and it provides educational resources that will help you with investment research, portfolio analysis, and building a diversified set of holdings.
E*Trade, like most of the best stock investing apps, offers zero-commission stock, ETF, and options trading (though options still incur a 50- to 65-cent contract fee). It also has a leg up on some platforms by offering $0 commissions on mutual fund, Treasury, and new-issue bond trading. Investors also have access to futures, micro futures, and futures options, among other investment types.
If you use E*Trade, you’ll do so via one of two platforms—both of which are free, and both of which have web and mobile versions:
Power E*Trade
Power E*Trade is designated for more intermediate-to-advanced traders. Features include:
- Advanced charting that includes intraday and historical options; more than 100 studies; over 100 drawing tools; and the ability to automatically identify technical patterns
- Snapshot Analysis, which lays out risk-reward probabilities in your options trading
- Powerful stock and trade scanner; use preset filters or customize as you wish
- Paper trading to test out strategies without putting your money at risk
- Ability to design exit strategies
Like with the Power E*Trade web platform, the Power E*Trade app is a more powerful version of its basic counterpart. This app allows you to use preset scans, work with interactive charts, place complex options trades, and more.
E*Trade
The “basic” E*Trade web platform might be more suitable for beginning-to-intermediate traders and investors, but that doesn’t mean it’s short on features.
E*Trade’s main web platform includes everything you need to keep up to date on your portfolio, including real-time quotes, charts, market commentary, and stock news. The latter includes free access to Bloomberg TV, Thomson Reuters, and TipRanks research. Meanwhile, you’ll have ample research tools at your disposal, including stock, mutual fund, bond, and ETF screeners; trade optimizers; backtesters; and more.
Other considerations
E*Trade also touts its educational resources, which includes articles, videos, and classes, as well as monthly webinars and live events. While we wish the educational content were a bit easier to sort through, it’s a high-quality collection that will benefit investors who want to learn along the way.
Want to keep it simple? E*Trade also offers an automated investing platform, called Core Portfolios, where you can let E*Trade manage as little as $500. Answer a few questions about yourself, your goals, and your risk tolerance, then E*Trade will provide you with a suggested portfolio that you can either accept or personalize more before putting it to work. From there, E*Trade will automatically invest funds for you and manage the portfolio. Fees are 0.30% annually, or $30 on every $10,000 invested.
Read our review to learn more, or visit E*Trade and sign up by clicking “Open Account” below.
- E*Trade is one of the best online and mobile trading platforms among discount brokers, offering a full range of investments (including professionally managed accounts). It allows you to invest in stocks, ETFs, mutual funds, options, bonds, futures, micro futures, and futures options.
- $0 commission trading for online U.S.-listed stocks, ETFs, options, mutual funds, Treasuries, and new-issue bonds. (Options have a 65¢ contract fee, or 50¢ at certain volume thresholds.)
- Opening an account is easy and only takes a couple of minutes.
- Bonus: Get between $50 and $10,000* when you click the box below, then open and fund a new investment account using promo code "OFFER26."
- Excellent selection of available investments
- Commission-free mutual funds and Treasuries
- Automated portfolio builders and prebuilt mutual fund and ETF portfolios
- Separate apps for power users and casual users
- Limited availability of fractional shares (only in DRIP plans or robo-created portfolio)
- No direct cryptocurrency trading
4. SoFi Invest® (Best for Personal Finance-Focused Investors)
![9 Best Free Investing Apps [No Fees to Start Saving] 16 sofi invest homepage.](https://youngandtheinvested.com/wp-content/uploads/sofi-invest-signup-nopromo-active-2025-2026-1000.webp)
- Available: Sign up here
- Best for: Traders looking for an all-in-one personal finance experience
- Platforms: Web, mobile app (Apple iOS, Android)
SoFi is a multi-faceted financial company that offers everything from credit cards and insurance to student loans and mortgages … and they also allow you to trade and invest through its SoFi Invest app.
With SoFi Invest, you can invest as actively or as passively as you’d like.
The Active SoFi Invest Brokerage Account has no required minimum balance, charges no commissions on stock, ETF, and options trades, and its options trading has no contract fees, either.
The interface is still very much geared toward younger, less experienced investors—everything is focused on simplicity and ease of use, rather than an expanse of sophisticated tools. SoFi also offers budget-friendly features such as fractional shares, which allow you to invest for as little as $5. And SoFi even provides a social element, such as bringing SoFi members together at exclusive events.
Want to put your portfolio on autopilot? SoFi’s robo-advisory services will create a portfolio for you for an annual 0.25% assets under management fee (that can be designed to address one or several goals) and auto-rebalance it for you as necessary over time.
And unlike many brokerage companies with limited offerings, SoFi’s app allows you to manage a much wider range of financial services and products, such as banking, student loans, insurance, and mortgages.
SoFi also occasionally has sign-up bonuses attached to its brokerage accounts, which you can read more about below. You can also visit SoFi to learn more or sign up today.
- SoFi Invest allows you to trade or invest in stocks, ETFs, and options with no commissions and no account minimums. You can also participate in some initial public offerings (IPOs).
- Invest for as little as $5 with fractional shares.
- Robo-advisory services, including goal planning and auto-rebalancing, available for annual 0.25% AUM fee.
- Subscribe to SoFi Plus to unlock more than $1,000 per year in extra value, including a 1% match on recurring investment deposits, preferred IPO access, higher cash-back rewards on certain SoFi credit cards, a six-month APY boost, and more.
- Special offer: Get up to $1,000 in stock when you open and fund a new Active Invest account.*
- Good selection of available investments
- No options contract fees
- DIY and robo-investing options
- Fractional shares
- No mutual funds
- Limited trading tools
- No tax-loss harvesting
- No socially responsible robo-advisor functionality
5. Firstrade (Ideal for Beginner Investors + Traders)
- Available: Sign up here
- Best for: Beginners, traders looking for low options fees
- Platforms: Web, mobile app (Apple iOS, Android)
Firstrade might not have the same name recognition among younger investors as platforms such as Robinhood and Acorns. But if you’re just beginning to invest, it could very well be your best investment account option regardless.
For one, Firstrade has some of the best trading fees among all free stock trading apps.
On the investing front: $0 commissions on stock and ETF trading are par for the course. But where Firstrade stands out is mutual funds, offering free trading of no-load mutual funds, load mutual funds, and no-transaction-fee (NTF) mutual funds. It’s also pretty friendly to beginner traders: Firstrade goes a step above the zero-commission options trading offered at other apps by also not charging contract fees nor assignment fees.
Firstrade also allows investors to buy and sell roughly 40 digital currencies—a better selection than some other beginner investing apps, though not as robust as some higher-powered platforms. Crypto trading is technically commission-free, too. But like other brokers, it adds a markup (Firstrade charges 1%) on both sides of each crypto trade.
The mobile apps, for iOS and Android, are user-friendly; features include Face ID login, charting, and real-time streaming quotes. But users should know that the mobile experience is pared down compared to the primary web experience.
Firstrade also offers a scaling cash bonus for new accounts depending on how much money you use to fund your account. The brokerage account deposit bonus promo states cash bonuses are up to $4,000, but that’s for a deposit of more than $1.5 million. Cash bonuses for more common beginner-investor sums include:
- $50 on a deposit of at least $5,000
- $100 for at least $10,000
- $300 for at least $25,000
- Firstrade also will provide up to $200 to cover any transaction fees
Looking for a comprehensive solution for all of your investing needs without an account minimum to start? Learn more about Firstrade’s easy-to-use platform by signing up today.
- Firstrade is a low-cost leader in trading stocks, ETFs, mutual funds, and options. In addition to standard commission-free offerings of stocks, ETFs, and options, Firstrade charges no options contract fees, and offers free trading of mutual funds as well.
- Also trade cryptocurrency and bonds on Firstrade.
- Beginners can get up to speed with Firstrade's robust education center, which offers written and video lessons covering everything from the basics of stocks to advanced options concepts.
- Special offer: FirstTrade is offering a 3% matching bonus on net new contributions, and a 2% match bonus on net IRA transfers and 401(k) rollovers.
- Very good selection of available investments
- Commission-free mutual funds
- No options contract fees
- High margin rates
- Below-average customer support
Related: 11 Best Stock Advisor Websites & Services to Seize Alpha
6. Webull (Ideal for Intermediate Investors + Traders)
![9 Best Free Investing Apps [No Fees to Start Saving] 20 webull homepage.](https://youngandtheinvested.com/wp-content/uploads/webull-signup-2025-2026.webp)
- Available: Sign up here
- Best for: Self-directed investors and intermediate traders
- Platforms: Desktop app (Windows, Mac, Linux), web, mobile app (Apple iOS, Android)
Webull first hit the investing world in 2018 and made a splash by offering free stock trading, as well as commission-free trading of exchange-traded funds (ETFs) and options. And since then, it has become one of the best free stock trading apps for intermediate traders and investors, though many of its features are helpful to beginners as well.
For one, Webull remains friendly to wallet-conscious traders today. It costs nothing to open a Webull account. Stocks, ETFs, and options still trade commission-free. Many options have $0 contract fees. And Webull has no deposit or account minimum. On top of that, it offers fractional shares, which allows investors to start buying for as little as $1. So beginners working with small dollar amounts can still easily diversify across numerous investments.
Newer investors can also learn trading skills through the courses in Webull’s education center, and even practice their skills via Webull’s paper trading service.
And Webull is available across just about every platform, allowing you to research, trade, and track your stocks on your smartphone, tablet, or desktop.
Why choose Webull for trading stocks?
Webull provides investors with several useful features and tools, including:
- Customizable screeners for both stocks and ETFs
- Preset lists–including Top Gainers, Top Losers, Most Active, and Best-Performing Industries—investors can use to identify opportunities
- Voice commands: Simply speak to buy, sell, or look up information about a ticker
- “Big Button Mode”: Populates giant buttons on your screen that allow you to quickly make trades with just a push.
- Charting tools
- Free real-time stock quotes and stock alerts
We’ll point out that while Webull allows for many types of commission-free trades on their easy-to-use platform, other costs will still apply to a few transactions. For instance, a 55-cent contract fee applies to certain options trades. And Webull doesn’t directly charge fees for trading cryptocurrencies; however, it does build a 1-percentage-point markup into the price of cryptocurrency when you buy or sell crypto.
One particularly noteworthy shortcoming for investors is that you can’t buy mutual funds on Webull. Yes, ETFs offer a wide array of diversified strategies, but the mutual fund world offers some cheap index funds and many successful actively managed strategies.
Regardless, Webull remains one of the best, and most cost-friendly, investment accounts to buy and sell stocks, ETFs, options, and crypto you can come across. And on top of all the free features mentioned above, the Webull stock trading app also runs frequent promotions that allow investors to collect free stocks.
Read more in our Webull review, or sign up at Webull today.
- Webull is a low-cost trading and investing app that allows you to invest in stocks, ETFs, options, futures, commodities, and crypto, and even participate in initial public offerings (IPOs).
- No-commission stock, ETF, and option trades (and many options have $0 contract fees).
- Trading features such as charting tools, technical indicators, customizable screeners, real-time stock alerts, and group orders.
- Let Webull manage your money for you with Webull Smart Advisor, which combines Webull's in-house investment expertise and artificial intelligence to build, manage, and rebalance an ETF portfolio for you.
- Sign up for Webull Cash Management to earn up to a 4.1% APY on uninvested cash.
- New users get one free month of Nasdaq TotalView's Level 2 Quotes service. (That subscription costs $2.99/mo. thereafter.)
- Subscribe to Webull Premium and receive a premium APY on uninvested cash in individual and joint cash accounts, premium margin rates, a 3% match when you transfer or roll over your IRA, and an extra 3.5% match on qualifying IRA contributions.
- Special offer: Make an initial deposit of at least $2,000 and receive 1.) a $100 cash bonus, 2.) a 2% match of your deposit (up to a maximum bonus of $20,000), 3.) a 30-day voucher for Webull Premium, 4.) a 30-day 4.0% APY booster on uninvested cash (for a total of 8.1%).**
- Good selection of available investments
- Fractional shares
- Powerful technical analysis tools
- Offers robo-advisory services
- Accessible to beginning and intermediate users
- Voice commands
- Offers highly competitive APY through Webull Cash Management
- Does not support mutual funds
Related: 8 Best Stock Picking Services, Subscriptions, Advisors & Sites
7. Public.com (Investing App With Alternative Assets)
![9 Best Free Investing Apps [No Fees to Start Saving] 22 public signup new2](https://youngandtheinvested.com/wp-content/uploads/public-signup-new2.webp)
- Available: Sign up here
- Best for: New investors with limited capital
- Platforms: Web, mobile app (Apple iOS, Android)
Public.com is a commission-free investing app, geared toward Millennials and Gen-Zers, that as of late has built up the types of assets available to its users. On Public, users can invest in not just stocks and ETFs, but also more than 25 different cryptocurrencies—and more recently, alternative assets from art to sneakers.
That last point is worth a callout. Alternative assets are a relative rarity among investing apps. They can be difficult to research (and thus difficult to properly invest in), but they can provide uncorrelated returns compared to the stock and bond markets, so many savvy investors like to diversify into these assets.
But while the number of tradable assets on Public.com is growing, it’s still somewhat limited: It doesn’t offer mutual funds, options, bonds, or futures. New users are also limited to individual investment accounts (no IRAs or other tax-advantaged investment account options).
The “Public” part of the name nods at the platform’s social aspect. For one, you can make your portfolio holdings open to other users, and conversely, you can look through other Public users’ portfolios. Investors can also connect with corporate founders and CEOs through live “Town Hall” meetings.
Public also acts as a micro-investing app, allowing you to invest in fractional shares with as little as $1.
Users can upgrade their experience with the Public Premium subscription, which costs $8 per month (or is free if you have an account balance of $50,000 or more).
Public Premium offers some features that are included in some free investing apps’ services, but other features help to justify the cost. For instance, Premium offers extended-hours trading (8 to 9:30 a.m., and 4 to 8 p.m. EST) and stock price alerts—several competitors, such as TradeStation and E*Trade, offer these services at no charge. However, Premium also provides:
- Advanced data on companies—Public.com’s examples include Tesla quarterly deliveries by model or Apple’s annual sales by continent
- Institutional-grade research provided by Morningstar
- Members-only analysis about events including major economic report releases, earnings announcements, and more
- Exclusive audio programming by Public.com’s expert analysts
What makes Public.com different?
Unlike other commission-free stock trading apps found on this list, Public.com does not monetize its trading activity through receiving payment for order flow (PFOF). PFOF, in brief, is money that a market maker pays a brokerage firm for routing trades through that market maker.
Some investors have called out this practice as harmful to everyday investors, providing them with worse trade-execution prices than they would otherwise get—and this call grew louder amid the GameStop market mania in early 2021. In the wake of this event, Public.com announced a change in its revenue model, breaking with how many free stock apps generate income. Instead, it makes money off interest on cash balances, securities lending, and even tipping—users can choose to (but are not required to) tip Public when submitting trade orders. Public also will make money off its Premium subscription product.
By doing this, Public.com believes it’s better aligning its financial incentives with the best interests of its customers.
Read more in our Public.com investing app review.
For Public.com disclaimer, please see the fine print at the bottom of this article.
- Public.com offers zero-commission trading on thousands of stocks and ETFs, available as fractional shares. The app also allows you to invest in cryptocurrency, options, and bonds as well, and it's one of the rare brokerages that allows its users to buy alternative assets.
- Lock in a 5.3% yield with Public.com's Bond Account, which allows you to invest in a diversified portfolio of investment-grade and high-yield bonds.
- Use a social feed where members can share why they believe in certain companies (or don't) and can post comments on others' trades.
- Invest in curated lists of stocks and ETFs for people to aggregate investments by interest area or values.
- Subscribe to Public Premium for features such as advanced company-level data, Morningstar insights, and exclusive audio content from Public.com's expert analysts.
- Special offer: Receive an uncapped 1% match on transfers into a Public IRA.
- Fractional shares
- Good selection of investible assets
- Allows you to trade alternative assets
- No payment for order flow (PFOF)
- Creative social investing features
- Doesn't support mutual funds
- Limited investment research and other tools
Related: The 7 Best Closed-End Funds (CEFs) to Buy
8. J.P. Morgan Self-Directed Investing (Best Investment App From a Major Bank)
![9 Best Free Investing Apps [No Fees to Start Saving] 24 jpmorgan self-directed investing sign up](https://youngandtheinvested.com/wp-content/uploads/jpmorgan-self-directed-investing-sign-up.png.webp)
- Available: Sign up here
- Best for: Self-directed investors, Chase customers
- Platforms: Web, mobile app (Apple iOS, Android)
J.P. Morgan Self-Directed Investing acts as an investing solution offered from Chase and is accessible through the Chase Mobile® app or Chase.com.
You can use this investing app to make unlimited commission-free trades in thousands of investment options, including a wide range of stocks, ETFs, fixed income, mutual funds and options.
The investing app allows you to utilize tools to build your portfolio including screeners and watchlists—both useful for building diversified portfolios and staying on top of market activity.
The app provides personalized news and J.P. Morgan research and market analysis to empower informed investment decisions. You can leverage these resources to design your own target allocation for your investments.
Consider using J.P. Morgan’s Self-Directed Investing platform if you’d like the flexibility to invest as much as you want without paying any commissions on equity and options trades. Some regulatory fees and fund expenses may apply.
You can choose an account that’s right for you: an individual taxable account, Traditional IRA or Roth IRA. All carry a $0 minimum.
Open your J.P. Morgan Self-Directed Investing account today and get up to $700 when you open and fund an account with qualifying new money:
- $50 when you fund with $5,000-$24,999
- $150 when you fund with $25,000-$99,999
- $325 when you fund with $100,000-$249,999
- $700 when you fund with $250,000 or more
Learn more by visiting J.P. Morgan Self-Directed Investing’s website to see if it’s the right fit for your needs.
- J.P. Morgan Self-Directed Investing delivers unlimited commission-free online stock, ETF, mutual fund, fixed-income, and options trades.
- Choose an account that's right for you: General Investing, Traditional IRA or Roth IRA.
- Access your account through the secure, easy-to-use trading experience online or through the Chase Mobile® app.
- Use J.P. Morgan's powerful tools and resources to help you take control of your investment.
- Special offer: Open an account today and earn a cash bonus of between $50 and $700 when you open and fund an account with qualifying new money.*
- Better-than-average commission-free asset selection (includes mutual funds and Treasury bonds)
- Multiple investment account types
- Integration with other Chase banking accounts
- Extremely smooth and intuitive mobile experience
- Limited research and other investing tools
- Must have at least $2,500 in your account to use Portfolio Builder tool
Related: 9 Best Portfolio Analysis Tools [Portfolio Analyzer Options]
9. M1 (Customizable Robo-Advisor for Passive Investors)
![9 Best Free Investing Apps [No Fees to Start Saving] 26 m1 finance homepage.](https://youngandtheinvested.com/wp-content/uploads/m1-finance-signup-2025-2026.webp)
- Available: Sign up here
- Best for: Passive investors
- Platforms: Web, mobile app (Apple iOS, Android)
M1 is something of a hybrid between self-directed (you manually choose what to invest in, and determine when to buy and sell) and automated investing (AI helps make decisions for you and manages your account). The result is effectively a highly customizable robo-advisory service—one executed so well that it’s our favorite robo-advisor service.
M1’s investing platform is based around Pies. Your portfolio is represented as a Pie (a pie chart); every stock and ETF you decide to buy becomes a slice of that pie—and because M1 supports fractional shares, you can add virtually any stock or ETF to your portfolio. From there, you set each holding’s “weight”—what percent of your Pie each slice should account for, so, say ETF X will always be 25% of your portfolio, while Stock X should always be just 5%.
After that, whenever you fund your M1 account, it will automatically invest your money based on these targets. You can take the automation even further by setting up recurring deposits into your M1 account.
From there, M1 can automatically rebalance your portfolio for you, or you can go in and manually change how small and large each Pie slice is. If you really want to put it on autopilot, you can invest in M1’s Expert Pies—professionally pre-built portfolios designed for different investment goals. (And if you want something in the middle, you can even combine Expert Pies with your own custom choices.)
One major callout before going any further, however, is that while M1 offers pre-made portfolios aligned to several investing goals, the company is not an advisory service.
Also worth noting is that, unlike traditional online brokers, you cannot trade stocks and ETFs throughout the trading day. At 9:30 a.m. every day the New York Stock Exchange is open, M1 processes all of the orders it has received since the previous trading session.
That’s something of a blessing and a curse. On the one hand, on the rare occasion you would need to jettison a position immediately during the trading day, you couldn’t do that with M1. And that single window is an extreme hindrance to people who want to trade stocks. But for truly buy-and-hold investors, that single window won’t stop you from achieving your goals—and it could actually stay your hand from panic-selling in the middle of the day.
Consider opening an investment account with M1, or read more in our M1 review.
- The M1 investing app is a basic robo-advisory system that acts almost like a 401(k). You build a "Pie" by choosing the stocks and ETFs you want to invest in, as well as the percentage of your portfolio that should be invested in each "Slice," and M1 uses that information to allocate your money each time you contribute.
- If you want help putting together a list of stocks and funds, you can use M1's model portfolios, which cover goals such as general investing, planning for retirement, income earners, and more.
- Enjoy a 4.00% APY on uninvested cash.
- Get a line of credit against your brokerage's account value at low fees (currently 6.40%) compared to other brokerage lines of credit.
- M1 lets you open individual, joint, and custodial brokerage accounts; traditional, Roth, and SEP IRAs; trusts; and cryptocurrency** accounts.
- Robo-advisor with self-directed investing elements
- Attractive APY on uninvested cash
- Borrow against your assets
- Limited selection of investible assets
- Doesn't allow trading throughout the trading day
- Monthly fees for account balances <$10,000
Related: 7 Best Fundamental Analysis Tools to Find Value Stocks
How Do These Free Investment Apps Compare?
| App | Apple App Store Rating and "Best For" | Fees | Promotions |
|---|---|---|---|
Plynk | ☆ 4.6 / 5 Beginning and intermediate investors | Free to use, no commissions* on stocks and ETFs. | None |
Robinhood | ☆ 4.3 / 5 Basic stock and ETF investing; options | No-commission stock, ETF, and options trades. Robinhood Gold: Free 30-day trial, then $5/mo. or $50/yr. | Earn $5-$200 in cash to put toward stock when you sign up and fund your account with at least $10. |
E*Trade | ☆ 4.7 / 5 Beginning-to-intermediate traders, options traders | No-commission stock and ETF trades | Account bonus commensurate with contributed funds |
SoFi Invest® | ☆ 4.8 / 5 Personal finance-focused investors | No-commission stock and ETF trades. SoFi Robo-Investing: 0.25%/yr. AUM advisory fee. SoFi Plus: $10/mo. | Fund a new account with at least $50 within 30 days of opening an account, and get up to $1,000 in stock.* |
Public.com | ☆ 4.7 / 5 Investors seeking traditional and alternative investments | Public: Zero-commission U.S.-listed stock, ETF, and options trades. Premium: $8/mo. (free w/ balance of $50,000 or more) | None |
J.P. Morgan Self-Directed Investing | ☆ 4.8 / 5 Self-directed investors and Chase customers | No-commission stock and ETF trades | Account bonus commensurate with contributed funds |
Webull | ☆ 4.7 / 5 Intermediate traders | No-commission stock, ETF, and options trades. Webull Premium: $3.99/mo. or $40/yr. | Frequently changes but typically involves free stock or deposit bonuses. See Webull box below for latest bonus. |
M1 Finance | ☆ 4.7 / 5 Passive investors | No-commission stock and ETF trades; $3/mo. for accounts with balances under $10,000 | None |
| Note: Apple App Store Rating as of March 4, 2026. | |||
Frequently Asked Questions (FAQs)
Are Free Investing Apps Inferior to Paid Investing Apps?
Savvy consumers will naturally raise an eyebrow when something markets itself for free. That’s because often, “free” means “inferior,” or at the very least, it’s a foot in the door to make you pay for the features you actually want.
That said, whether an investment app is free or not doesn’t really have much bearing on its quality: Some free investing apps are better than paid investing apps, and some paid investing apps don’t hold a candle to their free competitors.
Here’s what to look for:
If an investing app charges fees for features that most other apps give away for free, you’re probably not getting any real bang for your buck. However, trading apps targeting more advanced investors commonly charge for high-octane upgrades (advanced data, AI trade assistance, backtesting, etc.) that make a significant difference to traders who can get real mileage out of those features. In that case, paid might very well be superior.
What Can You Do With Free Investing Apps?
Depending on which free investing app you’re talking about, there’s not much you can’t do.
Take TD Ameritrade. With TD’s free brokerage account, you can buy and sell stocks, bonds, ETFs, and mutual funds. You can trade options. You can trade futures. You can trade futures options. You can get into foreign exchange (forex). And you can even get access to some initial public offerings (IPOs). Many of these appeal to advanced investors, but you can see how free investing apps that offer not only commission-free stock and ETF trades, but a plethora of other free investment options can easily handle most investing needs.
Most free investment apps don’t have that wide a selection, of course. The point is that the “free” part of the app isn’t really a limiting factor—investment choices vary from app to app, so just make sure to find an account that’s as wide (or narrow!) as you need it to be.
How Do Free Investing Apps Make Money?
Free can only get a company so far if they’re in it to make a profit. That means they need to find some way to earn revenue for the investment apps and platforms they offer to customers.
In recent years, that has largely come from a practice known as “payment for order flow,” or PFOF for short.
In a nutshell, when a broker receives orders from investors on its platform, it sends them to market makers for execution. Think of these parties as large clearing houses that stand between brokerages and a stock exchange—a middle man of sorts. They place trades at the prices displayed on the exchanges’ trading systems with the goal of profiting from the difference between bids (prices paid for securities) and asks (prices demanded for selling securities), called the bid-ask spread.
Effectively, the quoted price differs from where the trade ultimately settles. The difference goes to the market maker for providing this liquidity to the market. Because market makers hold significant amounts of securities on their own books, capturing a portion of the bid-ask spread compensates them for the risk that comes from buying assets largely meant for resale.
When you trade securities in your brokerage account, these orders can route through an exchange, but also through a market maker for execution. However, to prevent your orders from going directly to the exchange, these market makers need to offer some incentive for the broker to route orders to them and not the exchange. They do so in the form of discounts and rebates. These go to the investment apps while you pay the quoted amounts. While seemingly small on a per trade basis, ranging anywhere from dollars to fractions of a cent, accumulated over the entire trading volume of their user base—the amount can be substantial. This arrangement allows you to trade almost everything commission-free.
While PFOF is the largest share of revenue for free investment apps, it isn’t the only means for earning income. Other common ways for the best investment apps to earn buck include:
- Paid subscriptions. Offering paid subscriptions for additional features such as stock research, advanced analytics, real-time data, and more.
- Securities lending. Lending out clients’ securities and earning interest from borrowing investors.
- Cash sweep accounts. Offering cash sweep accounts to place customer funds in member-bank accounts, keeping a portion of the interest income for themselves and passing along the rest to users.
- Debit card interchange fees. Interchange fees from debit cards linked to the investment account or cash management account.
- Margin loans. Interest income from margin loans offered to advanced and active traders.
- Banking services. Providing other banking services as a bolt-on set of features to the account, such as high-yield checking accounts, credit cards or other loan products.
Related:
- 13 Best High-Yield Investments [Safe Options Right Now]
- 11 Best Debit Cards for Kids to Earn, Save and Spend
- 36 Best Passive Income Ideas [Income Investments to Consider]
- 5 Best Investment Accounts for Kids [Child Investment Plans]
Disclosures
Plynk
All Plynk disclosures can be viewed here.
Public.com
This does not constitute investment advice. Investing involves the risk of loss, including the potential loss of principal. Brokerage services for US-listed, registered securities available on Public are offered by Open to the Public Investing, Inc. (OTTP), a member of FINRA & SIPC, and a wholly-owned subsidiary of Public Holdings, Inc. Brokerage services for alternative investments are offered by the Dalmore Group, LLC, a member of FINRA & SIPC. Alternative investments are over-the-counter equity securities that have been issued pursuant to Regulation A of the Securities Act of 1933. Cryptocurrency trading is provided by Apex Crypto LLC (NMLS ID 1828849). Apex Crypto is licensed to engage in the virtual currency business by the New York State Department of Financial Services.



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